IBC 2025

From September 12 to 15, Rubidia took part in the IBC in Amsterdam (International Broadcasting Convention), the leading European event dedicated to the world of media, television production, and broadcasting technologies.

IBC is an international benchmark for companies, professionals, and innovators who gather every year to share insights, present solutions, and discuss the latest trends in a constantly evolving industry.

During the exhibition, Rubidia showcased some of its most innovative products and services, designed to support broadcasters, publishers, and companies in their digital transformation journey:

  • HbbTV – Interactive solutions for hybrid television, integrating broadcast and broadband content to enhance the viewer experience.

  • MAM / News Room – Advanced systems for the storage, management, and distribution of digital content within newsrooms.

  • AI Closed Captioning – Automatic subtitling services powered by artificial intelligence, making content accessible in real time.

  • Smart TV and Mobile Apps – Custom applications for seamless content delivery across multiple platforms and devices.

It was four days filled with insightful discussions, knowledge sharing, and inspiring meetings with clients, partners, and visitors from around the world.

A special thanks to everyone who joined us in this experience, making IBC a valuable opportunity for growth, inspiration, and stronger connections, while looking ahead with enthusiasm to the future challenges of the industry.

See you next year at IBC 2026!